Intuitive, Striking, Effective Web Design

You have about three seconds to capture and keep your website visitor’s attention before they decide if they’re going to explore your website or move on to your competition. Our goal is to provide you with a website design that compels your audience to explore your site, learn about your company and its offerings, and take action. We’ll build a visually appealing website for your business that will function well on all devices. Your visitors will be able to find what they are looking for quickly and easily. We'll use the latest programming technologies and security features, and install a content management system so that you can update your website in-house. We'll also develop a strategy for incorporating best SEO practices and tactics into your every part of your web design to help you get found on the Internet.

What We Offer

Dunn and Rice Design is your small marketing and graphic design firm that offers big ad agency results. Our web design services include:

• Custom Website Design
• Information Architecture Development
• Search Engine Optimization (SEO)
• Copywriting
• Technical Programming
• Google Analytics Consultation
• Web Hosting and Ongoing Maintenance

Research and Strategy

We’ll discover your marketing goals, target audience, desired functionality, graphic design preferences, budget, competitors, timelines, and more. We will research your current online rankings in search engine page results as well as industry trends. We’ll take you through a search engine optimization (SEO) discovery process to assist us in developing an SEO marketing strategy. We’ll do all of this and much more before our designers begin to create any graphics and develop the information architecture and site map for your website.

Design and Development

Our process for website design in Rochester, NY starts with many different ideas. Several homepage design layouts will be provided to establish the look and feel of your site. Once a design direction has been chosen, and revisions are made, we’ll create an inside page template for your approval. After approval, we will finalize your sitemap, gather visual assets, gather your content, and integrate SEO keywords. When all layouts have been approved, our technical team will program your website using the latest technology and include a content management system to allow you to make revisions to your website in-house.

Launch and Maintenance

In this stage, final revisions are made, Google Analytics are installed, and your new website design in Rochester, NY is officially launched. We will then test its performance on various browsers for accuracy and make adjustments if necessary. We also provide ongoing maintenance to install updates. We'll analyze the analytical data to determine how your visitors found and experienced your website, what keywords they used to find it, where they came from (referrers), their geographic location, and much more. We’ll analyze the data and use what we’ve learned to make improvements for better results. Here at Dunn and Rice Design, Inc., we continue to help your business grow long after implementing your initial brand-new website design in Rochester, NY.